The Vision, Mission, and Moral Imperative to Stop Scams Before They Start.
Every era faces a defining threat.
In ours, it’s not just war, climate collapse, or pandemics; it’s deception. Sophisticated, AI-accelerated, omnipresent deception. Scams are no longer rare nuisances; they’re a new form of psychological warfare, and they’re winning. Flggd was born because the world wasn’t ready; but we refuse to let it stay that way.
A Crisis of Trust in a Connected World
In 2024, global scam losses crossed $1.4 trillion. Americans alone reported $12.5 billion in scam-related losses. And the worst part? It’s accelerating, not slowing down. Unlike malware or viruses, scams bypass software defenses and exploit us; our trust, our fear, our loneliness, our curiosity.
More than half of consumers now encounter scams every single day, and 83% say they no longer know who to trust online. These aren’t isolated attacks. They’re systemic. They’re industrialized. And they are increasingly invisible until it’s too late.
The Vision Behind Flggd
Flggd exists to change that trajectory. Not just to help consumers detect scams; but to help them understand, resist, and prevent them. Our vision is a world where digital trust is rebuilt, where users; regardless of age, technical ability, or location; can stand strong against manipulation.
We’re building a scam radar for the digital age.
Flggd is a real-time, AI-driven, multi-signal threat detection system. It empowers users to scan suspicious messages, screenshots, emails, and even QR codes with a single tap; and get an instant, contextual, human-readable verdict: Red (Scam), Yellow (Caution), Green (Safe), or Grey (Unknown).
But we go far beyond a binary scam/no-scam decision. Flggd teaches users why something is dangerous, educates them through Scam School and games, lets them forward messages or emails for review, and builds a collective intelligence that evolves with every scam spotted and stopped.
Why Flggd Must Exist
The current market is full of partial solutions:
- Antivirus tools that don’t understand social engineering.
- Email filters that miss WhatsApp scams, QR frauds, or voice deepfakes.
- Government websites that log scam reports but offer no proactive protection.
- Corporate anti-fraud tools built for banks, not everyday people.
What’s missing is a consumer-first, education-first, always-on companion; a watchdog in your pocket that thinks like a fraud investigator, speaks like a trusted friend, and teaches like a mentor.
Flggd fills that void. We combine:
- Linguistic AI that understands scam tone, not just scam links.
- Behavioral red flag detectors grounded in psychology and human manipulation patterns.
- Gamified learning experiences to inoculate people before they're targeted.
- An open submission pipeline to turn real-world scams into shared knowledge.
Why We Feel Urgency; and You Should Too
We didn’t build Flggd because it was a good business opportunity (though the $75B+ TAM makes it that). We built it because we saw the real pain; the mother who lost her life savings to a romance scam; the teenager tricked into sharing their Google Voice number; the elderly parent convinced their grandchild was in jail.
These aren’t hypothetical stories. They’re happening everywhere, every day, and they’re getting worse.
AI voice cloning. QR code wallet drains. Fake job offers. Pig butchering scams. Account takeovers. Invoice fraud. Smishing. Vishing. Deepfake love-bombing. The techniques are evolving faster than anyone can track.
If we wait for governments, corporations, or platforms to solve it, we’ll lose another trillion dollars. If we wait until everyone’s been scammed once, the damage will be irreversible.
We don’t want to build yet another app. We want to create a movement; a shift in public awareness, agency, and digital defense.
The Mission of Flggd
Our mission is to put scam protection in the hands of every person, everywhere.
To do that, Flggd is being built with:
- No paywall for core protection. Everyone gets basic defense and scam school access; forever.
- Community-powered intelligence. Users contribute scams and red flags to help protect others.
- Cross-generational design. From tech-savvy teens to vulnerable elderly users, we design with empathy, simplicity, and clarity.
- Global ambition. Multilingual, multi-platform, mobile-first, privacy-protecting.
We want to make scam literacy as universal as reading.
What’s Coming
Flggd is just getting started. We’re launching:
- A mobile app that scans messages, screenshots, and emails.
- Scam School Arcade; a gamified learning center for every age group.
- QR Threat Detection, Email Forwarding, Device Oversight Tools, and Family Protection Dashboards.
- A sit-down script library for financial crime professionals to explain scams compassionately to victims.
- And a real-time AI verdict engine that classifies new threats before they go viral.
This Is a Fight for Human Agency
Scammers want to make us doubt what’s real, doubt what’s safe, and doubt ourselves. Flggd is a tool of reclamation. It helps us reclaim our digital autonomy, our confidence, and our collective strength.
In your hands, it’s a shield. In your family’s hands, it’s a lifeline. In all our hands, it’s a revolution.
Let the scammers evolve. We’ll evolve faster.